Picked your lawyer using Google. You are not alone.

Fact is that 75% of people begin their search for a lawyer using a search engine. After recently seeing that statistic in a legal magazine published in Florida, it confirmed my belief that even lawyers are evolving to make their presence known on the web. Many people have found me through the internet (if you are reading this then you probably did too) but where a lot of lawyers have failed is theysearch-engine-293x300 leave nothing more than a sparse website with a contact number and some very very basic information about their practice. A website is not the only thing people should use to judge a lawyer, in fact I always believed that superior service and expertise is what gets you referrals and I always try to provide my clients that but it makes sense that people need to start their search somewhere, so why not a search engine.

When I search for a service online, I analyze the website to see if this person took the time to provide me some basic information about the services they offer and to see if they are price competitive. As internet marketing for attorneys evolves, I hope that attorneys will become more forthcoming about the cost of their services and what they can actually do for you but we are not there yet. After all, when was the last time you were happy when you bought something without knowing what it was going to cost you up front. That’s probably why I decided that open disclosure on the web is good for my clients and good for me.

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